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Richard Tallent’s occasional blog

Don’t Monetize My Friendships

Apparently, MySpace, Facebook, etc. are having problems actually making a profit.

Duh.

People on a social network site ignore ads. And if you make the ads un-ignorable, they leave.

Web 2.0 is already dead, and people just don’t realize it yet. Why? Because the “NASCAR solution” to profitability (slapping ads all over it) doesn’t work for social networking sites.

I made a prediction a few years ago that there is one killer app that remains to be built. Unfortunately, I changed blogging software and those articles are offline in an unusable archive, so I’ll have to quickly paragrase myself.

The next killer app will be a fully-decentralized, P2P social networking application, built using a web platform front-end.

Think of it like a decentralized IM client on steroids, offering all the social graphing, blogging, address book, email integration, IM, photo sharing/tagging, gadgets, skin-ability, groups, etc. of a site like MySpace, but without the servers.

Unfortunately, I don’t think Apple will get on the ball quick enough for this. They are still stuck in the world of “exporting” your data to dot-Mac, YouTube, Flickr, etc., while what I’m talking about replaces all those unnecessary external services.

I have oodles of ideas, just need about $10mm in VC funding to get some kick-ass designers and programmers to get it off the ground. Anyone game out there? lol

Oh, and it will be open-source and not ad-based, revenue will need to come from services offered to the users .


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